Cleaning out the garage over the weekend, I stumbled on a binder of notes from a class that covered some basic legal concepts. Even though the content is pretty straightforward, I learned a few non-obvious things, which I’ve outlined in the slides below. On the heels of Ido Tuchman’s Tech School talk last week on Monetizing Your IP, I thought … Read More
Building a brand is underestimated.
Building a brand is underestimated. A strong brand is a force to be reckoned with. It reinforces who you are, and what makes you or your company unique. For a startup or business, a brand can transcend the impact of a one single person, like a founder. Take Apple for example. Steve Jobs had a tremendous impact on Apple’s brand. … Read More